14 July 2025, 11:51
Prime Minister of the Republic of Kazakhstan Olzhas Bektenov held a meeting with Dr. René Fasel, founder of Phygital International, and the organization’s CEO Nils Hatt.
The meeting focused on the development of phygital sports as a promising direction that merges physical activity with digital technologies. Discussions included preparations for hosting the international tournament “Games of the Future” in Kazakhstan in 2026.
Minister of Tourism and Sports Yerbol Myrzabossynov reported that preparations are proceeding according to the approved plan. According to the Esports Federation of Kazakhstan, over 1.5 million Kazakhstanis are actively involved in esports. Hosting this high-tech international event in Astana will further promote the new sports format among young people. Participants confirmed their commitment to strengthening cooperation in the development of phygital sports.
For reference: Phygital International operates in partnership with the World Phygital Community (WPC), which includes 98 countries. WPC develops rules and standards for phygital disciplines and organizes regional and national qualifying tournaments for participation in the international “Games of the Future.” The community brings together experts from various fields, including sports, digital technologies, and marketing.

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